If you’re new here, you may want to subscribe to our RSS feed or follow me on Twitter.
[ClickZ] A Lehman Brothers report on 2008 online political ad revenue published last week is bullish, especially when compared to another recent forecast. The analyst firm predicts political advertisers could spend over $110 million on Web ads this […]
Popularity: 42% [?]
Filed under Ad Spending. |
[ClickZ] In a 312-page report offering predictions on everything from online ad revenues to e-commerce trends and the virtual worlds for kids, the JPMorgan equity research team said it expects the online graphical ad market to improve and raised its global search revenue estimate to $30.5 billion from $26.2 billion.
In the report, “Nothing But Net,” […]
Popularity: 46% [?]
Filed under Ad Spending. |
[ClickZ] U.K. Internet advertising budgets grew further in the fourth quarter of 2007 despite cutbacks in other channels, according to the latest Bellwether report from the Institute of Practitioners in Advertising (IPA).
The report states overall advertising budgets took bigger cuts in the final quarter of 2007 than at any time in the last two years, […]
Popularity: 45% [?]
Filed under Ad Spending and International. |
